Colin, a company CEO, has an appearance that resembles that of a typical nerd, which repeatedly leads to rejection from the actress Rachel, whom he admires. Left with no choice, he hires Clara, a PR expert he once had a conflict with, to help transform his image and etiquette. Clara's makeover helps Colin win Rachel's attention, but during their dates, Colin finds his mind filled with thoughts of the kind and witty Clara. It dawns on him that he has already fallen in love with Clara.